湖北农业科学 ›› 2023, Vol. 62 ›› Issue (2): 111-115.doi: 10.14088/j.cnki.issn0439-8114.2023.02.021

• 数字乡村 • 上一篇    下一篇

基于SWOT分析视角的农村老年群体数字反哺现象

孔亚如, 王晓航, 冯萌   

  1. 河海大学公共管理学院,南京 211100
  • 收稿日期:2021-12-02 出版日期:2023-02-25 发布日期:2023-03-17
  • 作者简介:孔亚如(1997-),女,山东泰安人,在读硕士研究生,主要从事心理健康研究,(电话)17826516502(电子信箱)m17862970976@163.com。
  • 基金资助:
    教育部人文社会科学研究规划基金项目(18YJA880042)

Research on digital back-feeding of rural elderly groups based on SWOT analysis

KONG Ya-ru, WANG Xiao-hang, FENG Meng   

  1. School of Public Administration, Hohai University, Nanjing 211100, China
  • Received:2021-12-02 Online:2023-02-25 Published:2023-03-17

摘要: 通过SWOT分析法探讨农村老年群体数字反哺模式的优势与劣势,从外部因素入手剖析面临的机遇与威胁。构建推动数字反哺运行的高效发展战略框架,并充分发挥政策的带头作用,增加农村老年群体数字反哺意愿,提升其数字素养,改善适老化社会氛围。

关键词: 乡村振兴, 数字反哺, 农村, 老年群体

Abstract: Through SWOT analysis, this paper discussed the advantages and disadvantages of the digital back-feeding model for the rural elderly groups, and analyzed the opportunities and threats from the external factors. The aging social atmosphere could be improved by building an efficient development strategic framework to promote the operation of digital back-feeding, giving full play to the leading role of the policy, increasing the willingness of the rural elderly groups to digital back-feeding, and enhancing their digital literacy.

Key words: rural revitalization, digital back-feeding, rural areas, elderly groups

中图分类号: