湖北农业科学 ›› 2020, Vol. 59 ›› Issue (22): 221-223.doi: 10.14088/j.cnki.issn0439-8114.2020.22.044

• 经济·管理 • 上一篇    下一篇

乡村旅游的住宿体验性市场研究

沈惠惠1, 张洁1, 赵金林2   

  1. 1.杭州万向职业技术学院现代服务与管理系,杭州 310012;
    2.佛罗里达国际大学旅游管理学院,佛罗里达州 万阿密 33101
  • 收稿日期:2020-01-11 出版日期:2020-11-25 发布日期:2020-12-30
  • 通讯作者: 张洁(1986-),女,江苏扬州人,讲师,硕士,主要从事低碳旅游、旅游教育研究。
  • 作者简介:作者简介:沈惠惠(1981-),女,浙江慈溪人,讲师,博士,主要从事智慧旅游、高职教育研究,(电话)0571-85776321(电子信箱)py6224@163.com

Study on accommodation experience market of rural tourism

SHEN Hui-hui1, ZHANG Jie1, ZHAO Jin-lin2   

  1. 1. Hangzhou Wanxiang Vocational and Technical College Modern Service and Management Department,Hangzhou 310012,China;
    2. School of Tourism Management,Florida International University,Florida Miami 33101,USA
  • Received:2020-01-11 Online:2020-11-25 Published:2020-12-30

摘要: 通过阐述乡村旅游住宿产业发展状况及体验性经济市场机制,分析体验性景观与利益性市场的关系,提出应推动多样特色的民宿与营造体验性的住宿景观,注重消费者的游憩体验,大力发展文化观光,提升乡村旅游的住宿环境,以促进乡村旅游市场的可持续发展。

关键词: 游憩体验, 住宿景观, 旅游市场

Abstract: Through expounded rural tourism hotel industry development condition and experiential economy market mechanism,analysised the relationship between experience landscape and profitable market,it is suggested that we should promote various characteristics of home stay facility and create experience accommodation landscape,focus on consumers' recreation experience,vigorously develop cultural tourism,improve the accommodation environment of rural tourism,in order to promoted sustainable development of rural tourism market.

Key words: recreation experience, accommodation landscape, tourism market

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